"Scents able" Marketing

This is a National Public Radio, Marketplace report.
http://marketplace.publicradio.org/shows/2006/10/25/PM200610255.html

Basically, this radio report (the link takes you to the transcript and you can listen to it also) details advertising/marketing's use of scent to draw in consumers and keep them looking at products longer, so they will be most likely to buy them.

Hey, I've been doing that one for years! You know, burning incense at festivals. Anyone who stops in my shop notices the scent, usually favorably.

And, real estate people have known for years that the smell of fresh baked bread, or a cinnamon simmering potpourri makes a house more attractive (on an unconscious level) to potential buyers.

Beads N Botanicals One Year Anniversary

Hey, it's hard to believe, but Beads N Botanicals will be a year old in less than a month!

We'll be hosting a First Year Anniversary Holiday Gifts & Open House on Saturday, November 18, from 10 a.m. to 5 p.m. Mulled cider, special discounts and craft demonstrations will be featured.

Stop by, get a spicy apple cider drink and hang out. Bring your beading crafts to show off.

Beads N Botanicals First Anniversary

Holiday Gift Making

Sometimes it can be tough to determine what, if anything, to give to those on your holiday gift list. Either your intended recipients have EVERYTHING, or you just want to avoid giving them the same old thing.

Making gifts gives you the opportunity to tailor a unique gift for EVERYONE on your holiday gift list. And this Fall Beads N Botanicals is offering several great classes to help you do just that.

GIFT IDEA!!!
Basic Wire Working: How to Make Earrings:
This is a great starter class! You’ll learn the basic techniques involved in creating earrings with head pins, eye pins and ear wires. You’ll make two pairs of earrings, one with a dangle. A few other earring styles will be demonstrated as well. $20, 1 hour, materials included.
October 12, 7 p.m.-8 p.m. Thursday
November 9, 7 p.m.-8 p.m. Thursday

GIFT IDEA!!!
Advanced Wire Working: Wire Wrapping Pendants:
Do you have a stone that would make a wonderful pendant? Techniques for caging tumbled and rough rocks in cages of wire will be taught. Hands-on. Wire and stones will be provided. Bring a special piece if, you want. $22, 1 ½ hours, materials included. (Taking Basic Wire Working: How to Make Earrings and/or Intermediate Wire Working is suggested as a prerequisite.)
November 30, 7 p.m.-8:30 p.m. Thursday

GIFT IDEA!!!
Basic Stringing: Bracelet Design:
Want to learn how to put together a bracelet, but not sure how to begin? Or, how to end it? In this class you’ll learn how to work with specialty beading threads, what a crimp bead is, and how to use it, jump rings, and clasps to finish off your bracelet. $15, 1 hour, materials included.
October 19, 7 p.m.-8 p.m. Thursday

GIFT IDEA!!!
Basic Stringing: Necklace Design:
Want to learn how to put together a necklace, but not sure how to begin? Or, how to end it? In this class you’ll learn how to work with specialty beading threads, what a crimp bead is, and how to use it, jump rings, and clasps to finish off your necklace. Learn about the differences between choker and other-sized necklaces. $18, 1 hour, materials included.
November 2, 7 p.m.-8:30 p.m. Thursday

GIFT IDEA!!!
Bath Salts and Body Scrubs
How to make lovely scented bath salts and body scrubs. Great for treating yourself, family and friends. $10, includes materials. 1 hour
November 7, 7 p.m.-8 p.m. Tuesday

GIFT IDEA!!!
Making Dream Pillows
How to make pillows to send sweet dreams to family and friends. This class discusses herbs traditionally used to induce sleep and also demonstrates how simple (or elaborate) a dream pillow can be. Perfect stocking stuffers!
December 13, 7 p.m.-8 p.m. Wednesday

Practical Aromatherapy Course: Certification Weekend In Virginia Beach

Come and learn about aromatherapy in Virginia Beach, Va

on November 24, 25 & 26, 2006

10 a.m. to 6 p.m. each day.

Cost: $450 per person.

Discount of $50 for students paid in full by October 20.

Location: South Independence Blvd.,

Virginia Beach, VA 23542

Wise Weeds Botanicals Studies:

Practical Aromatherapy Course:

Using Essential Oils for Healing:

Medicinal herbalist, perfumer, and Wise Weeds Botanicals' proprietress Catherine Novak designed this course in response to numerous inquiries from individuals who wanted to learn more about the healing properties of essential oils and how to use them. The course material was developed over more than 10 years as a part of Catherine's own learning, teaching and writing experiences.

See below for a complete course outline

and instructions on how to sign up for the class

The Practical Aromatherapy Course enables students to gain both skill and knowledge about essential oils. The empowering coursework develops students' own appreciation for the healing qualities of essential oils, as well as educates them about appropriate resource materials and safety issues.

A basic test at the end of each lesson helps students review and reinforce the knowledge they have gained. Wise Weeds will issue a certificate of satisfactory completion of the course to students who complete each test satisfactorily, and who also complete and submit the final exam.

A book report and special research project are also required.

100 class hours credited for full completion of this course, including submission of lesson tests, final exam, copies of each sampling of essential oils, book report and research project.

Pre-register before November 7, 2006, by mailing your $225 deposit, or $450 total fee, with your name, address and phone number to:

Beads N Botanicals

227 S. Market St.

Hoopeston, IL 60942

Make your check or money order out to Beads N Botanicals. A $35 fee will be charged to any checks with insufficient funds.

You can also pre-register via credit card by calling 217-283-6380.

Paypal payments can go to wiseweeds@hotmail.com

This course exceeds the published National Association for Holistic Aromatherapy's requirements for a Level One course (as set in 2003)

Introduction:

Lesson 1: The Use of Fragrance throughout Time

Lesson 2: Modern Research on the Effects Of Scents

Lesson 3: Processes of Extraction from Plants


Lesson 4: What Are Essential Oils?


Lesson 5: How Do Essential Oils Work?


Lesson 6: Ways To Use Essential Oils

Lesson 7: Nothing is Standard about Essential Oils

Lesson 8: Using Essential Oils Safely: Part I Of II

Lesson 9: Using Essential Oils Safely: Part II Of II

Lesson 10: Blending Essential Oils

Lesson 11: Using Carrier Oils

Lesson 12: Using Essential Oils During Pregnancy

Lesson 13: Buying EO Doesn't Have to Be a Game of Chance

Lesson 14: Aromatherapeutic First Aid

Lesson 15: Review and Wrap Up

One Tribe:The UK's Occult Talk Show

What is One Tribe? A great site to hear some incredible interviews and music.

It's the UK's Occult Talk Show - hosted by Marc Power and Dirk Bruere, showcasing extraordinary people with extraordinary ideas on a weekly radio talk show: OneTribe on London's ResonanceFM, 104.4 on the FM dial, simultaneous Internet Broadcast and archive podcast of shows available as .mp3 files.

Go here for more information and to listen to past shows"
http://www.onetribe.me.uk

Missed Everyone At Sirius Rising and Starwood

Gosh, this is the first time in almost a dozen years that my son and I have not been on the festival circuit. In addition to smaller events, we had always looked forward to vending at Sirius Rising and Starwood, both events held at Brushwood in Sherman, N.Y.

Business considerations precluded our going this year. Wonderfully, a long-term friend and customer volunteered to post contact info so anyone looking for us could find us. After speaking with her this weekend, I found we really were missed. And I can say, without reservations, we missed seeing you all!

If you haven't already discovered, we now have a storefront in Hoopeston, IL. Not the most "happening" place in the world, however, if you come out and visit us, it will become much more fun. Hint. Hint.

We've already had visitors whom we've known for a few years from festival. It brought back a lot of memories to sit and blend custom oils. Fortunately, our store does NOT have a muddy floor of worn grass!!! Yep, dealing with varied weather conditions is one thing I don't miss.

Lots of folks have been asking if we'll be back at Brushwood next year. The answer is, I'm not sure. It's all going to depend on where we need to be at the time, although I'd love to present workshops on herbalism and aromatherapy again at both events.

Ironically enough, I'm now not only teaching herbal, aromatherapy and jewelry making classes, but also classes on meditation, developing intuition, and other topics (as you can see from our class listings below). There's been a small, but growing demand in this area for an environment that is clean, safe, and welcoming for these types of classes, and I decided, after a lot of consideration, to meet that demand.

We're still making Romp in the Woods (TM) incense, oils, soaps and bath salts. And, while they're not up on our website yet, we still have the Luscious Lips and Slick.... soaps. ;*) So, if you can't make it out to see us in person, at least stop by our website!

http://www.wiseweeds.net
Botanicals from Wise Weeds

Beading & Jewelry Making Classes: August & September 2006

Beads N Botanicals, 227 S. Market St., Hoopeston, IL 60942
217-283-6380

Beading & Jewelry Making Workshops

Basic Wire Working: How to Make Earrings:. $20, 1 hour, materials included.
August 10, 7 p.m.-8 p.m. Thursday September 7, 7 p.m.-8 p.m. Thursday

Advanced Wire Working: Wire Wrapping Pendants: $22, 1 ½ hours, materials included.
August 24, 7 p.m.-8:30 p.m. Thursday September 21, 7 p.m.-8:30 p.m. Thursday

Basic Stringing: Bracelet Design: $15, 1 hour, materials included. (Six person limit)
August 3, 7 p.m.-8 p.m. Thursday

Basic Stringing: Necklace Design:. $18, 1 hour, materials included. (Six person limit)
September 14, 7 p.m.-8:30 p.m. Thursday

Intro to Bead Netting Techniques: $22, 1½ to 2 hours
September 28, 7 p.m.-8:30 p.m. Thursday